Frankie Morello
Frankie Morello is one of the most popular brands created in Milan, but the power of inspiration and sales has long gone beyond Italy. It is not without reason that the city is called the European capital of fashion. Thanks to the Frankie Morello company, which has been operating since 1999, Milan as a city is a leader in both the premium and ready-to-wear segments. Get to know the brand that is constantly developing and becoming more and more appreciated.
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Let's go to Milan in 1999. The 20th century ends and the careers of two talented and ambitious designers begin. Pierfrancesco Gigliotti and Maurizio Modica start with a men's collection, immediately gaining recognition and popularity. The next step was to launch women's and children's collections. Frankie Morello - a store in Milan, on Corso Matteotii - was opened ten years after entering the market. Thanks to the company's investments FMM the scale of the company's operations has significantly expanded. The brand began to reach all continents and was also very popular among people accustomed to online shopping.
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From the very beginning, designers focused on collections that use the motif of "imperfections", intentional defects or departures from the norm to emphasize the uniqueness of individual clothes. Using the example of women's dresses, we can show how the choice of fabrics, colors and sewing cuts influence the final effect. Breaking the mold has become the key to industry success in Italy and around the world. This is reflected in the long list of celebrities who have happily donned Frankie Morello clothes over the years. It includes Kylie Minouge, Lady Gaga, Nicki Minaj, Lindsay Lohan, Sarah Jessica Parker, Mick Jagger and Lily Allen.
Check out the Frankie Morello collection if you think that experimenting with motifs, materials or colors is a good way to find your individual style. Most of the company's products refer to classic patterns, processing them in an original and quite humorous way. Individual collections also delight the eye with various leitmotifs.
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Despite the passage of years since their debut, the Modica-Gigliotti duo, with the support of young, talented designers, continues to respond to market demand, meeting the tastes of modern audiences. Compared to other Italian brands, Frankie Morello clothes are distinctive and can be perfectly matched to various occasions. They distinguish the person who wears them, and at the same time allow them to maintain their individual sense of aesthetics. See for yourself and take advantage of the high discounts available in our online premium outlet!
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